Founder · Greenwrld Co.
Maddy Doane
The brand began at her kitchen table in 2020. Five years and over two thousand reworked pieces later, every Greenwrld garment still passes through the same pair of hands.
In Her Words
“All items are second-hand sourced and repurposed with love. Each piece is original, one-of-a-kind, and unique to you.”
A graduate of UCLA (Communications and Entrepreneurship) and Duke (Masters of Management Studies), and a former student-athlete.
I created Greenwrld at the start of the global pandemic in 2020. From sourcing and producing, to creating, shipping, marketing and selling — I manage every aspect of the business.
This brand has become my passion, and I’m so grateful to share it with the world.
— Maddy
CHAPTER MARKERS
THE JOURNEY
From Goodwill to Goodwill LA, from kitchen table to the runway — a few of the moments that built Greenwrld.
NYFW Runway
STANLEY × NYFW
BILLIE × NIKE
IN THE WRLD
FROM KITCHEN TABLE TO RUNWAY
One of a kind.
Wear something different. Made from what already exists.